Events in Pottsville

Experience nearly 200 years of American brewing history in historical Pottsville, PA. Discover our famous hand-dug caves that were used for beer fermentation before refrigeration and our iconic brew house with its breath-taking stained glass ceiling. Check out how we survived Prohibition at our adjacent creamery business and current gift shop & tasting room.


FLIGHT by Yuengling First Taste Event

Friday, March 6 | 4-8:30pm | Yuengling Tasting Room  Start your weekend off on a high note by stopping in to Raise The Bar with Yuengling and try our new upscale light beer, FLIGHT by Yuengling! Come and share our excitement about this innovative new beer, crafted by six generations of brewing expertise. At just…


Yuengling Summer Celebration

Saturday, July 11 | 11-10pm | Downtown Pottsville & Yuengling Gift Shop & Museum  Last year’s Yuengling Summer Celebration brought over 9,000 people to downtown Pottsville! We welcome our fans to join us again this year to enjoy friends, food, live music, and great beer! So save the date! We hope to see you there!…


Yuengling Hershey’s Chocolate Porter Early Release Party

Friday, October 4 | 5 – 8pm | Yuengling Gift Shop & Museum Join us to celebrate and taste our latest collaboration, Yuengling Hershey’s Chocolate Porter! Kick-off the evening by learning about the beer with some highlights straight from our brewer! Extended hours until 8pm with live entertainment and food for purchase starting at 5pm!…


Oktoberfest 5K

Sunday, October 6 | 10:30am | ArtsQuest Center, Bethlehem, PA  The 6th annual Yuengling Oktoberfest 5K run/walk is set for Sunday, Oktober 6th, 2019, coinciding with the annual Oktoberfest presented by FLYLVIA celebration at SteelStacks. For more details, click here.


190th Summer Concert Celebration

Saturday, July 13 2019 | 1pm – 10pm | Downtown Pottsville

In celebration of Yuengling Brewery’s 190th Anniversary, fans of all ages are invited to join us on July 13th for a free concert performed by a nationally known artist in Pottsville, home of America’s Oldest Brewery.  Come enjoy friends, food, live music and great beer from 1-10 p.m.  The main stage artist will perform at 8 p.m. in downtown Pottsville with fireworks following immediately after at 9:30 p.m…


Yuengling Light Lager Jogger 5k

Saturday, April 27 2019 | 8am – 5pm

The 7th annual Yuengling Light Lager Jogger 5k starts and finishes at America’s oldest brewery in Pottsville, PA. All participants will receive a Yuengling Light Lager Jogger branded pint glass, official race t-shirt, two free Yuengling Light Lagers (21+), free brewery tours (Thursday, April 25 and Friday, April 26 only – there will be no brewery tours on race day) and admission to the post-race party.


Yuengling Bourbon Barrel Reserve Release

Thursday, March 14 & Friday, March 15 | 9am – 7:30pm | Yuengling Gift Shop & Museum

We’re Brewing Good Times with the third limited release from our Small Batch Series – Yuengling Bourbon Barrel Reserve. This special edition takes our Black & Tan and barrel ages it in the historic Yuengling caves. This limited release is available ONLY on draft in our Tasting Room, WHILE SUPPLIES LAST! No growler fills. Extended hours until 7:30pm with live entertainment and food for purchase starting at 5pm!


Brews & Tunes

Friday, February 15 | 5-7:30pm | Yuengling Gift Shop & Museum

Kick off your weekend with Yuengling! Join us for $1.90 pints in celebration of our 190th Anniversary and live music. Bar opens at 4pm, tunes by Bill Yaz from 5-7:30pm. 


Sold Out – Yuengling 190th Glass Sip & Paint

Friday, February 15 | 5:30-7:30pm | SOLD OUT

Create your own Yuengling 190th Anniversary glass while sipping beer and indulging in sweet treats like Yuengling Porter cupcakes, chocolate covered strawberries, pretzels and beer bread by Sweet Barista! Bring your friends or significant other for a fun Valentine’s night out. Registration is required, class space is limited. Cost is $30.