The countdown to Texas has begun.
August 23, 2021
The Yuengling family and its team of brewers are working hand-in-hand with the skilled team at Molson Coors to deliver the rich tradition and quality that is associated with America’s Oldest Brewery.
The 192-year-old secret family recipes from D.G. Yuengling & Son, Inc, America’s Oldest Brewery, arrived at Molson Coors’ Fort Worth, Texas, brewing facilities on May 11th. This officially marks the start of Yuengling’s westward expansion.
Jennifer Yuengling unlocked the truck upon arrival and unloaded the Yuengling family recipe book and its proprietary yeast from the protective wooden crate. These contents were securely transported to Molson Coors’ Fort Worth, Texas, brewing facilities to ensure the 192-year-old brewer’s beers will be produced to Yuengling’s high-quality standards starting August 23, 2021. This launch marks the first state in the joint venture’s plan with the Molson Coors Beverage Company to increase Yuengling’s reach beyond its current 22-state Eastern footprint.
As part of the launch, Yuengling will hold a SuperFan Sweepstakes where lucky winners will get the opportunity to attend a Yuengling First Taste Party as a VIP. Yuengling will also award additional winners the chance to get the first case of Yuengling in their area.
Join us as we Bring The Goods To Texas
RVSP and join in the celebration