Yuengling Announces Fresh New Look for Premium and Light

Posted on

Pottsville, PA, June 2006 – D.G. Yuengling & Son, Inc., America’s Oldest Brewery is proud to announce the release of a fresh new look for its Premium and Light 12 oz beer bottles and 6pk containers. Both the bottle and 6pk container will launch in Yuengling’s existing markets in July.

The Premium and Light bottles will be given a bold, contemporary look, including a revitalized logo and new packaging graphics. "These freshly designed bottles give these regional favorites a bold, new look that will have a strong appeal to consumers and significantly increase shelf visibility. In addition the designs will give us opportunities to expand into new markets. We, at Yuengling, continue to work diligently to produce products that meet the needs of our wholesalers, distributors, and consumers," states David A. Casinelli, COO.

Based in Pottsville, PA, D.G. Yuengling & Son, Inc., America’s Oldest Brewery is family owned and operated since 1829. Principal beer brands include Traditional Lager, Light Lager, Premium, Light, Black and Tan, Dark Brewed Porter, and Lord Chesterfield Ale.


For more information contact:
Angel Saurazas, 570-622-0153 ext 104
    Your Cart
    Your cart is emptyReturn to Shop
      Calculate Shipping
      America's Oldest Brewery - Since 1829
      Yuengling Lager
      You Must Be 21+ To Taste The Goods


      You must be of legal drinking age to enter.

      Are you 21 or over?