Pottsville, PA, August 13, 2008 – D. G. Yuengling & Son, Inc. announced today

that it will be a sponsor of a new social networking website called “Tailgate
Haven.”

This new website, with national exposure, is a place where sports fans of all
kinds can share pictures, connect with fellow fans, and invite others to their
tailgate functions. To visit their website and view our ad placement go to
www.tailgatehaven.com.

“We are very excited to be a part of this new up and coming website. We feel
this will enable us to gain better exposure with our own existing fans as well as
our target audience,” states Lou Romano, Marketing Manager.