Celebrating Golden Pilsner in Philly
Celebrating Golden Pilsner in Philly
All summer long, weโve celebrated the release of Golden Pilsner, our first year-round beer in 17 years and our first new product offering from the 6th generation of family brewing at Yuengling. We couldnโt think of a better way to wrap up the summer than with our loyal Philadelphia fans. On August 16, we hosted the Golden Pilsner Philly Event to celebrate the release of the new brew in the City of Brotherly Love.
More than 30 media members, bloggers and social influencers experienced Golden Pilsner for the first time at Morganโs Pier, one of Philadelphiaโs most popular summertime hotspots. Attendees enjoyed an evening of refreshing beer, bites and a beautiful waterfront view.
From social media-worthy photo opportunities to fun swag giveaways, we wanted to create a one-of-a-kind experience for our guests. We even created custom menu items including Chilled Golden Pilsner Poached Shrimp Cocktail, Chicken Wings with Golden Pilsner Curry Glaze, and Warm Pretzels with Golden Pilsner Malt Mustard and Lager Cheese Sauce.
Weโre so grateful to have had the opportunity to meet some loyal Yuengling consumers in-person. Weโve seen the immense value in connecting and listening to feedback โ after all, thatโs how Golden Pilsner was created!
Weโre excited Golden Pilsner will be available across our entire 22-state footprint by the end of 2018. To find out if itโs available in your area, check out ourย Beer Finder. We continue to look forward to hearing your thoughts onย Facebook,ย Twitterย orย Instagram.
Thank you to everyone who made the event a great success!
-Jen, Wendy and Sheryl Yuengling